Luckiest Man Ventures.Brand System

The machine layer

Hand the URL to any AI. It pulls the rest.

Every token, font, and rule is a real file at a stable address, indexed for agents. No screenshots of colors. Give an AI this domain and it fetches the actual values, then builds on-brand by default.

Open llms.txt
agent · session fetching
§ 1

Four files do all the work

Real assets · stable URLs

An agent reads llms.txt first, then pulls the data it needs. Everything is a fetchable file, not a description of one. Open or copy any of them.

index
/llms.txt

The index an agent reads first. Quick facts, every link, the rules, and a prompt starter, in plain text.

Open
data
/tokens.json

Every color, ramp, font, radius, spacing, shadow, and motion value as structured data.

Open
source of truth
/tokens.css

Paste-ready CSS custom properties. The single source of truth the whole system derives from.

Open
how-to
/USE-THIS.md

How to apply the system, with the core table, the rules, and the prompt starter, in Markdown.

Open
§ 3

The prompt starter

Paste into any AI builder

One paragraph that points an AI at the machine layer and states the non-negotiables. Copy it and lead with it.


      
§ 4

Rules an agent must follow

Non-negotiable

These are the rules baked into the files. Break one and the output is not on-brand, no matter how good it looks.

01

Warm palette only. No cool blue enters the system.

02

Warm-white is #fffaf0, never #ffffff.

03

Low radius only, 2 to 8px. No pills or fully-rounded shapes.

04

No white or warm-white cards on cream sections. Use navy-body or boxless cards.

05

No same-color-on-same-color fills. Every box must contrast its section.

06

Alternate light and dark sections. Never two dark sections adjacent.

07

lightbreak is always lowercase, and is one product, not the umbrella.

08

Do not use em dashes.